At Bored of Borders, we respect your privacy and believe your personal information should be treated with care.
This Privacy Policy explains what information we collect when you visit our website, place an order, or get in touch with us, how we use it, and how we protect it.
1. Who We Are
Our website, https://boredofborders.com, is operated by SIA Bored of Borders, a company registered in Latvia.
Legal entity: SIA Bored of Borders
Registration number: 40203053623
Registered address: Pļaviņu iela 29, Jūrmala, LV-2011, Latvia
Contact email: speak@boredofborders.com
SIA Bored of Borders is responsible for processing personal data through our website and online store.
2. What Information We Collect
Depending on how you use our website, we may collect:
- Contact information: Your name, email address, telephone number, and information you provide when contacting us.
- Order information: Your billing and delivery addresses, products purchased, order number, order status, and delivery details.
- Payment information: Payment status, transaction references, and other information needed to confirm payments or process refunds. Payments are handled by third-party payment providers.
- Blog comments: If you comment on a blog post, your name, email address, website (if provided), comment, and IP address. Your email address may be checked against the Gravatar service to show a profile picture.
- Technical information: Your IP address, browser type, device information, and relevant website activity collected through cookies, security systems, and website logs.
Information necessary to process and deliver an order must be provided for us to complete your purchase.
3. How and Why We Use Your Information
We use personal data for the following purposes:
- Order processing and delivery: To process payments, produce and ship products, and provide order updates. Legal basis: performance of a contract.
- Customer support: To answer questions, manage orders, and resolve problems. Legal basis: performance of a contract or our legitimate interests in providing customer service.
- Accounting and legal compliance: To maintain legally required records and meet tax and consumer protection obligations. Legal basis: compliance with legal obligations.
- Website security: To protect our website, prevent fraud, and address technical issues. Legal basis: our legitimate interests in operating a secure website.
- Blog comments: To publish and moderate comments and prevent spam. Legal basis: our legitimate interests in running the blog.
- Website analytics: To understand website usage and improve the experience, only if you accept statistics cookies. Legal basis: consent.
Where processing is based on consent, you may withdraw it at any time without affecting processing that took place before withdrawal.
4. Who We Share Your Information With
We share personal information only where necessary to operate our website, fulfil orders, provide customer support, or meet legal obligations.
This may include:
- Printful: Our print-on-demand production and fulfilment partner, which receives the information necessary to produce and deliver your order.
- EveryPay (EveryPay AS, Estonia): Our payment service provider, which processes card and bank-link payments, confirms transactions, and handles refunds.
- Shipping companies: To deliver your order and provide tracking information.
- SIA Area IT (Latvia): Our website hosting provider.
- Google: Our email service provider, used to send order emails and answer messages.
- Automattic (Jetpack): Website security (login protection) and, only if you accept statistics cookies, visitor statistics. Automattic also runs the Gravatar service used for blog comments.
- Google Analytics (Google Ireland Limited): Website analytics, only if you accept statistics cookies.
- Vimeo: Embedded videos on some pages, loaded only after you give consent.
- Accounting and professional service providers: Where necessary for administrative and legal obligations.
We may also disclose personal data to public authorities where required by law.
We do not sell your personal information.
5. Cookies & Website Analytics
Our WordPress and WooCommerce website uses cookies and similar technologies to support its functionality.
These may include cookies needed to:
- Keep the shopping cart and checkout working properly.
- Remember certain website preferences, including your cookie choices.
- Support website security and technical performance.
We use Google Analytics and Jetpack statistics to understand how visitors interact with our website. These, and embedded videos, are loaded only if you give consent through our cookie banner. We do not use advertising cookies.
You can change your choice at any time through the cookie banner (Manage consent) and your browser settings. The full list of cookies is in our Cookie Policy (EU).
Please note that disabling certain cookies may affect how the website functions.
6. How Long We Keep Your Information
We keep personal information only for as long as necessary for the purposes described in this policy or as required by law.
- Order and transaction records: Retained for the periods required by applicable accounting, tax, and consumer protection laws.
- Customer correspondence: Retained for as long as necessary to handle enquiries, resolve disputes, and meet legal obligations.
- Blog comments: Kept for as long as the comment is published, unless you ask us to remove it.
- Website logs and technical data: Retained according to our website’s security and hosting arrangements.
- Cookie and analytics data: Retained according to the applicable cookie settings and services used.
Where appropriate, personal information is deleted or anonymised once it is no longer needed.
7. International Data Transfers
Some of our service providers process personal information outside Latvia or the European Economic Area, in particular Printful, Google, Automattic, and Vimeo, which may process data in the United States.
Where personal data is transferred outside the EEA, we rely on an appropriate legal transfer mechanism, such as the EU–US Data Privacy Framework or the European Commission’s Standard Contractual Clauses.
You can contact us for further information about relevant transfers and safeguards.
8. Your Privacy Rights
Under the General Data Protection Regulation (GDPR), you may have the right to:
- Request access to personal information we hold about you.
- Ask us to correct inaccurate or incomplete information.
- Request deletion of your personal information, where applicable.
- Request restrictions on certain processing activities.
- Object to certain processing, including processing based on legitimate interests.
- Receive certain personal data in a portable format.
- Withdraw consent where processing is based on consent.
- Exercise rights relating to automated decision-making, where applicable.
To exercise your rights, please contact speak@boredofborders.com.
We’ll respond in accordance with applicable law, generally within one month.
You also have the right to lodge a complaint with the Latvian Data State Inspectorate (Datu valsts inspekcija) at www.dvi.gov.lv, or another competent supervisory authority.
9. How We Protect Your Information
We take appropriate technical and organisational measures to protect personal information against unauthorised access, misuse, loss, or disclosure.
Access to customer information is limited to those who need it for legitimate business purposes.
Payments are processed through third-party payment providers. We do not directly store full payment card details.
10. External Links & Embedded Content
Our website may include links to external websites or embedded content, such as videos, photographs, or social media posts.
External services may collect information according to their own privacy policies. Where embedded content uses non-essential tracking technologies, applicable consent requirements will be respected.
We encourage visitors to review the privacy policies of external services they use.
11. Changes to This Policy
We may update this Privacy Policy to reflect changes to our website, services, or applicable legal requirements.
The latest version will always be available on our website.
12. Contact Us
If you have any questions about this Privacy Policy or how your personal information is handled, please contact us at: